Content Strategy (Brand & Social Content) - Internship

Nisista Pvt Ltd

Internship Mumbai, India INR 2,000 - 2,200 / stipend Posted 2 weeks ago

Application deadline in 6 days

Apply Now

Selected intern's day-to-day responsibilities include:

1\. Build and own the FMCG brand's content strategy: target audience insights,

content pillars, and weekly themes.

2\. Create a detailed content calendar (weekly) with post types, topics, hook

ideas, and expected outcome per post.

3\. Write reels scripts (15-30 sec), carousel storylines, and on-brand caption

frameworks (tone + voice).

4\. Develop creative briefs for designers/editors (what to make, structure,

references, and what 'good' looks like).

5\. Research trends + competitor content and translate them into Oh! Coco-

style original concepts (not copy-paste).

6\. Build a brand voice guide- words we use, words we avoid, tone examples,

and sample captions.

7\. Run monthly content audits- what worked, what didn't, and what the next

content direction should be.

Required Skills

Canva (general)

Required

CMS (Content Management System) (general)

Required

Content Editing (general)

Required

Content Management (general)

Required

Content Marketing (general)

Required

Copywriting (general)

Required

Creative Thinking (general)

Required

Generative AI Tools (general)

Required

Market research (general)

Required

Photography (general)

Required

Research and Analytics (general)

Required

Script Writing (general)

Required

Videography (general)

Required

About Nisista Pvt Ltd

Nisista Private Limited is a new-age FMCG company focused on building premium, functional beverage brands for modern, health-conscious consumers. We combine strong product science, bold brand thinking, and global quality standards to create beverages that deliver on taste, nutrition, and lifestyle appeal. Our founding team brings experience across leading global and Indian organizations such as Tetra Pak, Coca-Cola, and Amul, enabling us to build products with strong operational depth and scalability from day one. Currently in the early launch phase, Nisista is actively expanding its core team. Interns work closely with the founder and leadership, gaining hands-on exposure to brand building, market research, sales execution, and go-to-market strategy in a fast-paced, real-world startup environment.

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