Lead Generation - Internship

Selected intern's day-to-day responsibilities include any two of the

following:

A. Lead Generation Via Email (Automation Platform):

1\. Extract, clean, and verify lead data from approved tools and databases.

Build and manage targeted email lists, segmentation, and data hygiene

2\. Set up automated sequences, triggers, and follow-ups for consistent

outreach. Execute lead generation campaigns across the email Automation

Platform

3\. Track open, reply, and booking rates; optimise subject lines and copy

B. Lead Generation Via Social Media Marketing (Organic):

1\. Create and publish value-driven posts aligned with target personas

Execute lead generation campaigns

2\. Engage daily via comments, DMs, and community interactions to spark

conversations

3\. Convert engagement into inbound leads using clear CTAs and lead forms

C. Lead Generation Via Content Marketing Funnels:

1\. Set up content funnels - social pages, landing pages, lead magnets, and

opt-in forms for lead capture

2\. Configure email nurture sequences and funnel automation

3\. Monitor funnel conversion metrics and improve drop-off points

D. Lead Generation Via Paid Ads Marketing Funnels:

1\. Plan and launch paid ad campaigns with clear targeting, budget, and offer

alignment

2\. Optimise creatives, copy, and audiences to improve CTR and cost per lead

(CPL)

3\. Track conversions, lead quality, and ROI; scale high-performing campaigns

At the end of any lead generation, it should result in a discovery call.