Growth Marketing Intern - Internship
Paytm
Selected intern's day-to-day responsibilities include:
1\. Campaign Creation & Execution: Assist in designing and executing referral
campaigns to drive user acquisition and engagement.
2\. A/B Experimentation & Analysis: Support A/B testing initiatives, analyze
results, and provide insights to inform future experiments.
3\. Content Development: Contribute to creating compelling copy and creatives
for referral campaigns, aligning with brand messaging.
4\. Performance Tracking & Optimization: Monitor campaign performance,
identify areas for improvement, and collaborate on optimization strategies.
Required Skills
About Paytm
Paytm, founded in 2010 by Vijay Shekhar Sharma, is India’s leading digital payments and financial services platform. Headquartered in Noida, the company revolutionized mobile payments with its wallet, UPI, and QR-based transactions. Paytm’s IPO in 2021 was India's largest, raising $2.5 billion. The platform offers services like Paytm Bank, Paytm Mall, and Paytm Money, catering to millions of users. With a focus on fintech innovation, Paytm is expanding into lending, insurance, and stock trading, driving India’s digital finance transformation.
Job Summary
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