Social Media Marketing - Internship

Selected intern's day-to-day responsibilities include:

1. Social Media Marketing
Assist in creating, scheduling, and posting engaging content across platforms
(Instagram, Facebook, LinkedIn, YouTube, etc.).
Support in running social media campaigns and tracking engagement metrics.
Help increase followers, reach, and engagement through organic and paid
strategies.
2. Content Creation & Management
Coordinate with the design team to produce graphics, reels, and short videos.
Write basic captions, blog snippets, and promotional posts.
Maintain a content calendar and ensure timely publishing.
3. SEO & Website Support
Support in keyword research, backlink submissions, and content optimization.
Assist in website audits and tracking website traffic using Google Analytics
and Search Console.
Help update blogs or pages with SEO-friendly content.
4. Paid Ads & Campaign Support
Assist the digital marketing team in setting up and monitoring paid ads
(Google, Meta, etc.).
Track ad performance metrics such as impressions, CTR, and leads.
Maintain campaign reports and suggest improvements.
5. Email & WhatsApp Marketing
Help in preparing and sending newsletters, promotional emails, and WhatsApp
messages.
Maintain contact databases and track campaign performance.
6. Research & Market Analysis
Conduct competitor and industry research to identify trends and new
opportunities.
Analyze online behavior, audience insights, and engagement patterns.
7. Reporting & Learning
Prepare weekly performance and learning reports.
Attend training sessions and actively contribute ideas to ongoing marketing
projects.
Key Performance Indicators (KPIs)
Growth in social media followers and engagement
Timely execution of assigned tasks and campaign support
Quality and creativity of content contributions
SEO and website traffic improvement (if applicable)
Learning attitude, teamwork, and communication skills