Marketing - Internship
LOBB
Selected intern's day-to-day responsibilities include:
A. Customer Research & Insights
1. Conduct 1:1 calls, surveys, and shadow support sessions to understand user
journeys and pain points.
2. Compile insights into concise briefs for the Product and Engineering
teams.
B. Lifecycle & Growth Experiments
1. Design and execute small-scale experiments to test growth and retention
hypotheses.
2. Collaborate with Engineering to set up event tracking and build basic
funnel dashboards.
C. Delight & Stickiness
1. Suggest UX and content improvements that enhance user experience and
reduce friction.
2. Develop reusable templates such as release notes, feature explainers, and
demo videos.
D. Go-to-Market Support
1. Manage feature launch checklists and coordinate feedback from the field.
2. Ensure effective communication between teams for post-launch improvements.
E. Measure & Report
1. Track key performance metrics including new-user activation, retention
rates, feature adoption, and NPS.
2. Present performance reports with actionable insights for continuous
product improvement.
Required Skills
About LOBB
Lobb is the new way to match logistics Demand & Supply India's Largest Intelligence Augmentation for Long haul The Indian logistics industry has over 10 million long-haul trucks, most of them owned by small truck owners struggling to find the right loads on time. We aim to empower them through our proprietary Truck Discovery Model, by creating a unique network of the fleet, routes, and nodes aligned to demand- supply and move-to-machine-based matching engine. We are building a world-class team to solve for the next billion micro- entrepreneurs.
Job Summary
Ready to Apply?
Take the next step in your career journey. Join LOBB and make an impact.