Digital Marketing - Internship

As a Digital Marketing Intern, you will assist in planning, executing, and
optimizing digital marketing campaigns across platforms to drive reach,
engagement, and lead generation. This is a strategy + execution role, focused
on performance marketing, content distribution, analytics, and understanding
how digital marketing fuels real business growth in an AI EdTech ecosystem.

The first 10 days are completely training-oriented, so you learn tools,
platforms, funnels, and best practices before taking ownership.

A. Selected intern's day-to-day responsibilites include:

1. Assisting in executing digital marketing campaigns across Google, Meta,
and social platforms.
2. Supporting content distribution for reels, posts, blogs, and landing
pages.
3. Researching keywords, trends, competitors, and audience behavior.
4. Assisting in SEO basics, ad creatives, captions, and campaign copies.
5. Tracking campaign performance, leads, and engagement metrics.
6. Working with social media and content teams for integrated campaigns.
7. Supporting email, WhatsApp, and funnel-based marketing initiatives.
8. Participating in training, reviews, mock campaigns, and feedback sessions.

B. 30-60-90 Day Internship Roadmap:

1. Days 1-10
a. Understanding digital marketing fundamentals.
b. Introduction to platforms (Google, Meta, Analytics, SEO tools).
c. Learning audience behavior and funnel basics.
d. Participating in training, shadowing, and mock campaigns.

2. Days 11-60
a. Assisting in campaign execution.
b. Supporting content and lead funnels.
c. Tracking performance and reporting.
d. Participating in regular reviews and mentorship.

3. Days 61-90
a. Handling campaigns independently.
b. Earning performance-based incentives.
c. Discussing PPO and role progression.