Marketing - Internship
Spencers Retail Limited
As a Marketing Intern, you will work closely with the central marketing team
on digital marketing, social media, hyperlocal brand activations, and in-store
campaigns. This role offers end-to-end exposure to how marketing actually
works in a large retail brand from Instagram content to society activations to
store-level execution. This is a high-ownership, hands-on role, not a desk-
only internship.
Selected intern's day-to-day responsibilities include:
1\. Digital & Social Media Marketing
\- Assist in planning and executing monthly content calendars for Spencer's
social platforms
\- Support creation of content ideas (Reels, stories, static posts) aligned to
campaigns
\- Coordinate with designers and agencies for timely creative delivery
Track performance metrics like reach, engagement, CTR, and flag key trends
2\. Brand & Hyperlocal Marketing
\- Support catchment-level marketing activities around Spencers stores
\- Assist in society, RWA, and apartment-level outreach initiatives
\- Help execute leafleting, canopy activities, sampling drives, and local
branding
\- Work on hyperlocal content customised for specific neighbourhoods
3\. Campaign & Activation Support
\- Support seasonal campaigns, festivals, and store-level promotions
\- Assist in in-store branding rollout (posters, tent cards, danglers, POSM)
\- Coordinate with store teams for smooth on-ground execution
\- Help with small-scale events like food festivals, weekend activations, and
launches
4\. Influencer & Community Support
\- Assist in scouting micro/nano influencers for local collaborations
\- Help with influencer briefs, coordination, and deliverable tracking
\- Support community engagement initiatives and CRM-driven outreach
5\. Reporting & Insights
\- Maintain simple performance trackers for digital and on-ground campaigns
\- Support weekly reports on content performance, activations, and learnings
\- Track basic metrics like coupon redemption, footfall response, engagement
\- Assist in competitor benchmarking and trend spotting
Required Skills
About Spencers Retail Limited
Spencer's Retail Limited, part of RP Sanjiv Goenka Group, is a multi-format retailer providing a wide range of quality products across categories such as food, personal care, fashion, home essentials, electrical and electronics to its key consumers. Specialty sections such as Spencer's Gourmet, Patisserie, Wine and Liquor, and the recently launched Epicuisine section are some of the key differentiators in our hypermarket stores.
Job Summary
Ready to Apply?
Take the next step in your career journey. Join Spencers Retail Limited and make an impact.