Digital Marketing - Internship

Selected intern's day-to-day responsibilities include:

1\. Plan, execute, and optimize multi-channel digital marketing campaigns

across platforms such as LinkedIn and social media

2\. Create a presence and enhance rankings for the product on recommendation

and comparison platforms like G2, SoftwareSuggest, and GetApp

3\. Develop strategies to promote HR SaaS solutions to target audiences,

including CHROs, CIOs, HR professionals, business leaders, and decision-makers

in enterprise customers (>1,000 employees) within BFSI, Software, ITES, and

GCC verticals

4\. Create and manage engaging content, including blogs, white papers, case

studies, and email campaigns, that resonate with HR and business audiences

5\. Develop and execute social media strategies to drive brand engagement and

lead generation

6\. Create posts, manage social media calendars, and monitor platform

performance on LinkedIn, Twitter, Instagram, and Facebook

7\. Develop and optimize lead generation funnels through landing pages, forms,

and calls-to-action

8\. Manage email marketing campaigns to nurture leads through the sales

pipeline

9\. Monitor and analyze campaign performance using tools like Google

Analytics, HubSpot, and campaign dashboards

10\. Provide actionable insights and recommendations to improve ROI,

conversion rates, and overall campaign success