Content and Social Media Marketing - Internship

Selected intern's day-to-day responsibilities include:

1\. Plan, create, and publish engaging content, including reels, carousels,

short videos, stories, and posts related to: property listings, virtual tours

(VR/360 walkthroughs), new project launches, home buying tips, vastu, legal

insights, and market trends

2\. Collaborate with sales, marketing, and design teams to align social media

campaigns with business goals

3\. Manage the monthly content calendar and ensure timely posting across all

platforms

4\. Ideate and execute viral, trend-based content tailored to the Indian real

estate audience

5\. Respond to comments, DMs, and inquiries

6\. Engage with followers, creators, and industry pages

7\. Work with video editors, photographers, and on-ground teams to capture

property and site visit content

8\. Monitor social media performance using analytics tools and prepare

weekly/monthly reports

9\. Optimize content based on engagement, reach, CTRs, and lead quality

10\. Run and optimize paid social media campaigns (Meta, YouTube) in

coordination with the performance marketing team

11\. Stay updated with social media trends, platform algorithm changes, and

real estate industry developments

12\. Coordinate influencer and creator collaborations for property promotions

and brand campaigns

13\. Maintain brand tone, visual consistency, and messaging across all

platforms