AI Marketing - Internship

The AI marketing intern at Fulus plays a critical role in building brand

visibility, supporting lead generation, and nurturing existing clients through

high-quality, AI-powered content. This role blends strategy, creativity, and

execution, with a strong focus on leveraging modern AI tools to scale content

production while maintaining premium brand standards.

Selected intern's day-to-day responsibilities include:

A. Content planning & research:

1\. Research corporate gifting trends, luxury packaging, festive gifting, and

gifting psychology

2\. Track high-performing content formats, hooks, and visual styles across

Instagram, LinkedIn, and Pinterest

3\. Brainstorm 3-5 high-quality content ideas every two weeks aligned with:

Brand visibility, lead generation and client retention and recall.

4\. Prepare and propose the bi-weekly content calendar by Friday (alternate

weeks)

B. Content creation (AI-led):

1\. Draft captions, post copies, blogs, and scripts using ChatGPT and AssistAI

2\. Design posts, carousels, presentations, and catalogues using Canva and

Canva AI

3\. Create AI-assisted visuals using Freepik Spaces, Nano Banana, and

Generative Image AI

4\. Produce short videos and reels using VEo3, Manus, and ElevenLabs

(voiceovers where required)

5\. Ensure all content is luxurious, clean, on-brand, and value-driven

(educational or inspiring)

6\. Write website blogs focused on gifting ideas, trends, and case-based

storytelling

C. Gifting collateral & sales support:

1\. Assist in creating gifting catalogues, client pitch decks, and custom

proposal visuals

2\. Generate AI-based product concept visuals for festive hampers, corporate

merchandise, and premium packaging

3\. Support the outreach team with WhatsApp creatives and updates for client

communication

D. Content review & approval:

1\. Share daily content drafts on WhatsApp before 6 PM for internal review

2\. Implement feedback within 24 hours while maintaining quality and brand

consistency

3\. Ensure final approvals before posting or sharing content with clients

E. Posting & coordination:

1\. Coordinate with the Outreach Executive to align content with campaign

timelines, sales outreach, and festive calendars

2\. Post or schedule content across Instagram, LinkedIn, Pinterest, Website

(via Wix), and WhatsApp (broadcast or status)

F. Content database & performance tracking:

1\. Maintain and update the Google Sheets content database after every post or

blog

2\. Record publication date, platform, content type, link/URL, core theme, and

performance metrics (likes, shares, comments when available)

3\. Use content insights to improve future ideas and formats