Marketing - Internship

Selected intern's day-to-day responsibilities include:

A. School & institutional marketing

1\. Identify and onboard preschools, primary schools, and high schools for

MindSpark programs.

2\. Pitch STEM workshops, monthly programs, and annual plans to school

management.

3\. Schedule and conduct school meetings, demos, and presentations.

4\. Maintain strong relationships with principals, coordinators, and trustees.

5\. Follow up on proposals, MoUs, and approvals.

B. Lead generation & outreach

1\. Generate leads through: school visits, cold calling & WhatsApp outreach,

Email marketing, education expos & events

2\. Maintain and update the school lead database (CRM/Excel).

3\. Track lead status

C. Digital marketing support

1\. Coordinate content for: Instagram, Facebook, LinkedIn, WhatsApp broadcast

messages

2\. Promote: workshops, student achievements, certifications, and new projects

& programs

3\. Assist in running local ads (Meta/Google - basic level).

D. Branding & promotional activities

1\. Plan and execute: School banners & standees, Brochures, flyers, and

proposal decks

2\. Ensure brand consistency across all marketing materials.

3\. Collect photos, videos, and testimonials from schools and events.

E. Event & workshop promotion

1\. Market upcoming: STEM workshops, teacher training programs, parent

orientation sessions

2\. Coordinate with the operations team for smooth execution.

3\. Handle student registration and attendance promotion.

F. Market research & strategy

1\. Research competitor EdTech programs and pricing.

2\. Suggest new marketing ideas for: school acquisition and student enrollment

growth

3\. Identify developing areas and potential school clusters.

G. Reporting & targets

1\. Submit weekly and monthly reports, including: number of schools contacted,

meetings conducted, deals closed, and revenue generated

2\. Achieve the assigned monthly school onboarding targets.

3\. Track ROI of marketing activities.

H. Coordination & communication

1\. Work closely with: trainers, operations team, and management

2\. Act as a bridge between schools and MindSpark internal teams.

3\. Ensure smooth communication before, during, and after projects.