Creative Design - Internship

Selected intern's day-to-day responsibilities include:

1\. High-conversion product images

2\. AI-based realistic mockups

3\. Short product videos

4\. A+ content creatives

5\. Color-design mapping recommendations for T-shirt SKUs

Key Responsibilities:

A. Image Creation & AI Mockups

1\. Create high-quality original images (graphics, typography, illustrations).

2\. Use AI tools to generate realistic T-shirt mockups on models and flat-lay

styles.

3\. Ensure correct design scaling, alignment, and print placement for each

garment.

4\. Adapt one design across multiple color variants while maintaining visual

appeal.

B. Color Study & Design Mapping

1\. Conduct in-depth color analysis:

2\. Which artwork works best on light vs dark T-shirts.

3\. Contrast optimization for print visibility and aesthetics.

4\. Decide which images/designs should go on which T-shirt colors to improve

CTR and sales.

5\. Apply fashion and e-commerce color psychology for different customer

segments.

C. Video Creation

1\. Create short product videos (10-30 seconds):

2\. AI-generated model videos

3\. Lifestyle & motion mockups

4\. Reels/shorts for marketplaces and ads

5\. Add text overlays, transitions, and branding.

6\. Optimize videos for Amazon, Myntra, Flipkart, D2C websites, and social

media.

D. A+ Content & Marketplace Assets

1\. Design A+/Enhanced Brand Content: Comparison charts, infographics, feature

highlights, and lifestyle storytelling

2\. Ensure content aligns with brand guidelines and marketplace compliance.

3\. Optimize layouts for mobile-first viewing.

E. Performance & Optimization

1\. Analyze which creatives convert better.

2\. Improve images and videos based on sales data, CTR, and feedback.

3\. Maintain consistency across catalogs while keeping designs fresh.