Website & Social Media Content Creation - Internship

Selected Intern's day-to-day responsibilities include:

1\. Content strategy: Develop and adapt engaging content for the Health &

Wellness category, including blogs, social media posts, product descriptions,

packaging copy, and marketing materials, ensuring that all content resonates

with target audiences.

2\. Content creation: Curate segment tailored content for various platforms,

optimizing it for SEO and ensuring alignment with brand voice and guidelines

to enhance visibility and engagement.

3\. SEO optimized content: Align the created and curated content to the SEO

guidelines w.r.t Brand's social media channels.

4\. Research: Trends, Competitors & Market and brainstorm creative ideas and

ensure cohesive messaging across all channels.

5\. Monitor, Measure & Iterate: Gauge content performance metrics to identify

opportunities & areas which need optimization.

6\. Understands the Food compliance ecosystem: Know, possess awareness &

understanding of the existing FSSAI regulations and relevant food safety

standards. He/She should have deep interest in Herbs, herbal plant science &

their role in daily wellness.