Digital Marketing - Internship

Selected intern's day-to-day responsibilities include:

1\. Campaign support: Assist in setting up and running ad campaigns across

platforms (Meta Ads, Google Ads, LinkedIn, etc.).

2\. Ad copy & creative coordination: Work with the creative team to draft ad

copies, suggest visuals, and ensure campaign creatives align with the brand

voice.

3\. Keyword & audience research: Conduct keyword research for search campaigns

and identify target audiences for paid social.

4\. Performance tracking: Monitor daily campaign performance, CTRs,

conversions, and report unusual spikes/drops.

5\. Competitor analysis: Research competitor ads, landing pages, and

strategies to share actionable insights.

6\. A/B testing assistance: Help in planning and executing tests for ad

copies, creatives, and landing pages to improve results.

7\. Data reporting: Prepare weekly/monthly performance reports using tools

like Google Analytics, Meta Ads Manager, or Excel/Sheets.

8\. Budget monitoring: Keep track of ad spends vs allocated budgets and flag

overspending/underspending.

9\. Learning & documentation: Stay updated on the latest digital marketing

trends, platform changes, and document learnings for the team.

10\. Cross-team collaboration: Coordinate with design, content, and client

servicing teams to ensure smooth execution of performance campaigns.