Marketing - Performance Marketing & Analytics - Internship

About D'Moksha Homes:

D'Moksha Homes is a purpose-driven, premium home decor brand that began in the

US and is now redefining how India shops for curtains and home textiles. We're

India's first "Curtain Shopping at Home" brand combining design expertise, AI-

powered visualization, and ethical craftsmanship to make home styling

effortless and inspiring.

Every product you help market supports women artisans and funds girl child

education through our initiative, D'Moksha Cares.

Role overview:

We're looking for a performance marketing & analytics intern who's passionate

about data-driven marketing and wants to build a long-term career in growth

marketing. You'll work directly with the founding team and marketing leads to

plan, execute, and optimize paid campaigns across Meta, Google, and other

digital platforms, while building analytical frameworks to measure ROI and

customer acquisition metrics.

This is an internship designed to transition into a full-time role within 6

months based on performance and learning agility.

Selected intern's day-to-day responsibilities include:

1\. Assist in setting up, monitoring, and optimizing paid ad campaigns across

Meta (Facebook/Instagram) and Google Ads.

2\. Work on campaign analytics tracking KPIs like CTR, CAC, CPL, ROAS, and

conversion funnels.

3\. Help integrate and manage Meta Pixel, Google Analytics, and Shopify

dashboard insights for better attribution.

4\. Support creative testing work with design/content teams to analyze what

visuals and copies perform best.

5\. Prepare weekly performance reports and share insights to guide marketing

decisions.

6\. Conduct competitive research to understand benchmarks, ad trends, and

audience targeting opportunities.

7\. Contribute to lead generation strategies for D'Moksha Homes India

(especially for the Curtains-at-Home service).