Content Ideation & Thumbnail Strategist - Internship

Selected intern's day-to-day responsibilites include:

1\. Brainstorm and generate fresh video ideas based on channel themes, trends,

and audience feedback, contributing to concept development during team

meetings to ensure content relevance and creativity.

2\. Research current YouTube trends, competitor thumbnails, and viral styles

to ideate strategic elements that enhance click-through rates (CTR), using

analytics tools for data-driven insights.

3\. Collaborate with content creators to align ideation with video scripts,

suggesting hooks, titles, and thumbnail concepts that visually represent the

core message and brand identity.

4\. Design and prototype thumbnails using graphic software, incorporating text

overlays, images, and colors to create eye-catching previews that encourage

clicks without advanced expertise.

5\. Revise thumbnails based on team feedback and A/B testing results,

optimizing designs for mobile viewing and YouTube's algorithm to improve

engagement metrics like watch time.

6\. Organize and maintain a thumbnail library or tracker (e.g., in Google

Drive or Trello), labeling files with due dates, video titles, and performance

notes for easy team access and future reference.

7\. Stay updated on platform updates and best practices for thumbnails, such

as the three C's (content, composition, contrast), to refine ideas and designs

for consistent, high-impact outputs.